11:00 AM - 1:00 PM
Registration for the Summit
Seats will fill up rapidly and we will start promptly at 1:00, so plan to arrive early with the Summit app downloaded for easier registration.
1:00 - 2:00 PM
The State of Our Industry
How are you preparing your business for the likely recession? Many industry companies thrived during the height of the pandemic, but are facing increasing challenges today, including:
- Rising inflation which is projected to continue for the foreseeable future
- Climbing interest rates, coupled by the Federal Reserve tightening their monetary policy
- Reduced industry growth in 2023-24, compounded by an aging workforce and material shortages.
The old adage "adapt or die" has never been more relevant, and this session will set the stage for the timely content addressed during the Peak Profit Summit.
- Rising inflation which is projected to continue for the foreseeable future
- Climbing interest rates, coupled by the Federal Reserve tightening their monetary policy
- Reduced industry growth in 2023-24, compounded by an aging workforce and material shortages.
The old adage "adapt or die" has never been more relevant, and this session will set the stage for the timely content addressed during the Peak Profit Summit.
2:00 - 2:45 PM
The Key Elements of a Successful Pricing Formula
If you do not have a pricing model and necessary safeguards in place to secure a net profit on every contract, your business will be "behind the 8-ball" in 2023.
This session will give you the tools you need to modify your pricing formula and have sufficient cash in "reserve" when a challenge arises.
This session will give you the tools you need to modify your pricing formula and have sufficient cash in "reserve" when a challenge arises.
2:45 - 3:15 PM
Break: Sponsor Showcase and Networking
Take time to visit our sponsors and ask our team of Account Executives specific questions pertaining to your business.
3:15 - 5:00 PM
PANEL: Drilling Down on Your Efficiency Metrics
If you are not concentrating on being more efficient in your sales and marketing efforts, and maintaining your "margins", your net profit will suffer. Our surveys on industry companies show that:
- 79% have trouble following up on unsold leads
- 43% have marketing expenses equaling 12 to 20% of their total revenue
- 48% of buyers receive misleading information about industry companies, their products and services, and/or their prices
- 43% of sales personnel do not fully understand the products/services they sell
In this powerful panel session, you will learn defined strategies for tying together your sales and marketing efforts, to ultimately become more efficient and profitable.
- 79% have trouble following up on unsold leads
- 43% have marketing expenses equaling 12 to 20% of their total revenue
- 48% of buyers receive misleading information about industry companies, their products and services, and/or their prices
- 43% of sales personnel do not fully understand the products/services they sell
In this powerful panel session, you will learn defined strategies for tying together your sales and marketing efforts, to ultimately become more efficient and profitable.
5:00 - 6:30 PM
SPECIAL EVENT: "Impact & Influence Networking Mixer"
As soon as the educational portion of day one concludes, join us for an informal Networking Mixer on behalf of the Sponsors of the Peak Profit Summit right next to the meeting room.
There will be a bar, food and numerous prizes will be given away.
There will be a bar, food and numerous prizes will be given away.
8:30 - 10:30 AM
The Need for Systematic Sales Training
For years, we have shared that the role of a Sales Manager/Trainer, or similar position is NOT to manage “sales’, but to manage people. With this in mind, how are you training your sales personnel for the changes which have already occurred in the economy, and those on the horizon?
To thrive in 2023 and beyond, you need to have a systematic process for onboarding, training, and re-training your sales personnel that reinforces accountability, with the understanding that being accountable will lead to improved earnings and customer satisfaction.
To thrive in 2023 and beyond, you need to have a systematic process for onboarding, training, and re-training your sales personnel that reinforces accountability, with the understanding that being accountable will lead to improved earnings and customer satisfaction.
10:30 -11:00 AM
Break: Sponsor Showcase and Networking
Take time to visit our sponsors and ask our team of Account Executives specific questions pertaining to your business.
11:00 AM - 12:15 PM
PANEL: Selling Financing in a Changing Economy
Is your business equipped to educate and teach your customers and prospects regarding the benefits of financing and purchasing at your “guaranteed now” price? How do you utilize financing to maximize your leads and conversion rate? Are you consistently training your sales force on a scripted approach to presenting your financing offer?
If you answered "No" to any of these questions, you are likely leaving a significant amount of income at the table.
During this panel session you will hear from experts who will provide you with best practices to sell more - - and more profitable contracts using financing.
If you answered "No" to any of these questions, you are likely leaving a significant amount of income at the table.
During this panel session you will hear from experts who will provide you with best practices to sell more - - and more profitable contracts using financing.
12:15 - 1:15 PM
Lunch (Provided by Dave Yoho Associates)
1:15 - 2:30 PM
Your Face-to-Face Marketing Roadmap
Whether you are participating in shows and events, have a canvassing program, and/or display in stores such as Costco or Sam's Club, a successful face-to-face marketing program is predicated on a scientific process.
2:30 - 3:00 PM
Break: Sponsor Showcase and Networking
Take time to visit our sponsors and ask our team of Account Executives specific questions pertaining to your business.
3:00 - 4:30 PM
The True Cost of a Mis-Hire
The true cost of a mis-hire typically doesn’t show up on your P&L, and in "lean times", it is critical to invest more on your recruiting and hiring efforts - - not less.
In this session, you will learn what a mis-hire actually costs your business, and why a structured hiring program is critical to your overall profitability.
In this session, you will learn what a mis-hire actually costs your business, and why a structured hiring program is critical to your overall profitability.
4:30 - 6:00 PM
BREAKOUT SESSIONS
More information coming soon!
8:30 - 9:30 AM
PANEL: The Do’s & Don’t of Using Technology in Your Business
The increasing number of sales, marketing, and similar technological advances is both a blessing and a curse.
9:30 - 10:30 AM
The Modern Sales Compensation Plan
Does your sales compensation plan provide sufficient motivation and differentiation from similar positions? Are you valuing new hires the same as you value your leads?
In today’s environment, there are monetary and non-monetary factors which determine the motivation of successful salespeople including:
• A reasonable base (salary, guarantee, advance)
• A sales quota which equals the proper ratio to the amount paid as salary
• Commission or bonuses for volume in excess of their quota
• Contingent bonuses based on higher volume, productivity, profitability (paid annually, bi-annually, or quarterly) as a means of retention
• Periodic incentives, such as bonuses, awards, vacations, or similar.
This session will present proven, value-added compensation plans that value new hires that will give you an advantage over your competition.
In today’s environment, there are monetary and non-monetary factors which determine the motivation of successful salespeople including:
• A reasonable base (salary, guarantee, advance)
• A sales quota which equals the proper ratio to the amount paid as salary
• Commission or bonuses for volume in excess of their quota
• Contingent bonuses based on higher volume, productivity, profitability (paid annually, bi-annually, or quarterly) as a means of retention
• Periodic incentives, such as bonuses, awards, vacations, or similar.
This session will present proven, value-added compensation plans that value new hires that will give you an advantage over your competition.
10:30 - 11:00 AM
Break: Sponsor Showcase and Networking
Take time to visit our sponsors and ask our team of Account Executives specific questions pertaining to your business.
11:00 AM - 12:15 PM
Securing Your Business for the Future
Not every business owner has the same goals for the future of their company, but we all share a desire to become more profitable.
This powerful session will present actionable strategies that will assist you in growing your business "scalably", so that regardless of what happens in the market or your environment, you will be prepared.
This powerful session will present actionable strategies that will assist you in growing your business "scalably", so that regardless of what happens in the market or your environment, you will be prepared.
12:15 - 12:45 PM
Wrapping up the Summit: Addressing Your Questions
Several speakers from the Summit will address specific questions relating to the critical topics covered during the event.
Stay until the very end for your opportunity to win over $3000 in prizes!
Stay until the very end for your opportunity to win over $3000 in prizes!