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Early Enrollment $200 Off Offer ends 12/01/2021
12:30 - 1:00 PM
Registration for the Home Improvement Profitability Summit
Seats will fill up rapidly and we will start promptly at 1:00, so plan to arrive early!
1:00 - 1:15 PM
Opening Remarks & Housekeeping
You will hear up-to-date information on the state of the industry and the topics that will be addressed over the 3-Day Summit. Important housekeeping items will also be covered.
1:15 - 2:30 PM
PANEL: Finding Qualified and Trainable Candidates
Recruiting sales professionals and skilled laborers is one of the largest challenges expressed by our clients and customers. Industry forecasts show no signs of this changing soon.

To effectively combat this issue, you need a defined strategy that broadens your recruiting scope and highlights the competitive differences of the job opening - - simply "offering a job" is not enough.

In this panel session, you will learn:

1) How to create job ads that add increased value in the eyes of applicants
2) The importance of using multiple (and different) recruiting channels and how to set your budget
3) How to locate the ideal candidates
4) The pros and cons of promoting from within

Bring your recruiting questions which our panelists will address in detail.
2:30 - 3:00 PM
A Legal Update on Independent Contractor Status and What to Expect in 2022
D.S. Berenson, the industry’s top legal advisor will address several critical issues from a national and state perspective. Most importantly, he will give an update on “Independent Contractor Status” and how companies will be affected by proposed changes in the near future.
3:00 - 3:20 PM
Break: Sponsor Showcase and Networking
Take time to visit our sponsors and ask our team of Account Executives specific questions pertaining to your business.
3:20 - 4:00 PM
D.S. Berenson Addresses Your Legal Questions
Don't miss your opportunity to ask D.S. Berenson pressing industry legal concerns that are impacting your business, employees, and independent contractors.
4:00 - 5:15 PM
Evaluating and Responding to Job Applicants
You have invested significant time and money to find the best candidates - - so why aren't they showing up for interviews?

In this session you will learn:

1) How to evaluate resumes based on the job role and the importance of talking (briefly) with each applicant
2) The best practices and verbiage to use in your responses
3) How often and the appropriate timing and channels to reach out to applicants
4) Modern phone and email scripting - - and the key questions to ask
7) How to use a mobile platform to engage your applicants
5:15 - 6:30 PM
SPECIAL EVENT: "Meet and Greet" Presented by Sponsors of the Summit
Join Dave Yoho Associates and our valued Sponsors as we give away over $2000 worth of prizes. Afterward, there will be time to network with everyone in attendance.
8:30 - 10:30 AM
Developing and Implementing a Systematic Hiring Process
A systematic approach to hiring, will save you time, money, and increase the efficiency of your personnel while significantly reducing turnover.

In this session you will learn:

1) The importance of company culture
2) How to ensure the "fit" of an applicant by assessing their behavior and skill-set
3) The keys to maximizing the in-person interview, including: The primary questions to ask while setting expectations, and the importance of the applicant selling themselves
4) Why new hires should be assigned an equal value as new leads
10:30- 11:00 AM
Break: Sponsor Showcase and Networking
Take time to visit our sponsors and ask our team of Account Executives specific questions pertaining to your business.

Bring your questions for the powerful Q&A session that follows their presentations.
11:00 AM - 12:15 PM
PANEL: Utilizing Modern Marketing Tactics to Lower Your Costs
Four of the industry's top marketing experts will present defined strategies that have proven to be extremely successful in not only generating leads - - but leads that convert at a high percentage to lower your overall marketing costs.

Bring your marketing questions which our panelists will address in detail.
12:15 - 1:15 PM
Lunch (Provided by Dave Yoho Associates
1:15 - 2:45 PM
INDUSTRY EXPERT PANEL: Overcoming Your Greatest Challenges in 2022
Four industry legends will give advice and direction on methods to combat the biggest challenges that are impacting efficiency, growth, and net profit.

Topics covered include:

- Overcoming Material Shortages
- Finding and Compensating Skilled Laborers
- Increasing Your Bottom Line by Improving Sales Efficiency

There will be an extended Q&A session where you will have the opportunity to address each panelist, on how they overcame significant challenges throughout their decades in business.
2:45 - 3:15 PM
Break: Sponsor Showcase and Networking
Take time to visit our sponsors and ask our team of Account Executives specific questions pertaining to your business.
3:15 - 5:00 PM
INDUSTRY EXPERT PANEL: Overcoming Your Greatest Challenges in 2022
Four industry legends will give advice and direction on methods to combat the biggest challenges that are impacting efficiency, growth, and net profit.

Topics covered include:

- Growing Your Business from a Start-Up to a Market Force
- How “Poor Pricing” leads to “Poor Profit”
- Utilizing Advancements in Technology to Enhance Your Sales and Marketing Systems

There will be an extended Q&A session where you will have the opportunity to address each panelist, on how they overcame significant challenges throughout their decades in business.
5:00 - 6:00 PM
Meet the Legends and Leaders of the Home Improvement Industry
Before the “Legends of the Home Improvement Industry” awards ceremony, take the opportunity to meet current and past legends and speak with many of the leading business owners and executives in the industry.

Cocktails and hors d'oeuvres will be provided by Dave Yoho Associates.
6:00 - 7:30 PM
The Legends of the Home Improvement Industry Awards Ceremony
Each honoree receiving a "Legends" award has a significant track record of established growth and profitability, and they will provide you with key insights as to what is needed to establish consistent steps towards success in your business.
8:30 - 10:30 AM
The Key Elements of a Successful Training Program
Regardless of how effective your recruiting and hiring processes are, without a systematic and comprehensive training program you will succumb to costly turnover and mis-hires.

In this session you will learn:

1) The critical differences between coaching and training
2) How to train your trainers
3) How to set goals for your sales team and trainers
3) The time to devote to on-boarding new sales reps
4) The importance of consistent "role-play" scenarios, and how to evaluate knowledge vs. skills
5) When to re-train your sales reps and the ideal process that leads to continuous improvement
6) The keys to retention
10:30 - 11:00 AM
Break: Sponsor Showcase and Networking
Take time to visit our sponsors and ask our team of Account Executives specific questions pertaining to your business.
11:00 AM - 12:15 PM
PANEL: Develop, Train & Retain the Best Salespeople
A panel of leading Executives, Trainers and Sales Managers will give you direction and concrete methods to maximize the performance of your sales personnel.

An effective trainer or manager should conduct interviews, evaluate personnel, hire and train fledgling salespeople, all while managing to constantly upgrade their skill level.

You will learn the importance of being an inspirational leader while striving to become a mentor to all your sales reps. In today’s competitive and changing marketplace, the importance of training is larger than ever before.
12:15 - 1:00 PM
Wrapping up the Summit: Addressing Your Questions
Several speakers from the Summit will address specific questions relating to the critical topics covered during the event.

The session will reinforce the educational and motivational content while broadening your understanding of the necessary strategies to succeed in 2022 and beyond.

Stay until the very end for your opportunity to win over $3000 in prizes!

PLEASE NOTE: Summit sessions may be changed or moved depending upon speaker availability.